Detour Social

For Milwaukee businesses

We bring customers through your door, and prove it.

Detour Social is a live game that sends Milwaukee players to real local spots. Here's how it works, in about a minute.

  1. Did that ad work?

    You've tried flyers, coupons and ads. It's hard to know which ones actually brought anyone in.

  2. Milwaukee is the game board.

    Detour Social turns Milwaukee into a game. We go live, drop a clue, and players race to find the spot before the prizes run out.

  3. Tap. Confirm. Counted.

    When they reach your counter, they tap their phone on your Detour stand and your staff confirm it. That's a real person, really in your door.

  4. Your rewards. Your limit. Your numbers.

    You see the visits, the claims and the purchases your staff confirm. You pick your own rewards, and you set your own monthly limit.

  5. Become a founding partner.

    We're starting with a small group of founding partners, one neighborhood at a time. Tap below to join, or ask us anything. Detour Social. Pull up.

Three steps

  1. 1. Put a stand on your counterWe set you up with a Tap In Spot stand and the rewards you choose.
  2. 2. Welcome the playersPlayers tap in when they arrive, and your staff confirm it.
  3. 3. See what came through your doorVisits, claims and confirmed purchases, all in one place.

What you get

  • A Tap In Spot stand for your counter
  • A place on the player map and in live Drops
  • Rewards you choose, with a monthly limit you set
  • A dashboard of visits, claims and confirmed purchases

What it takes

  • A little room on the counter for the stand
  • Staff tap once to confirm each prize
  • You cover the rewards you choose to offer
  • A monthly membership

Plans start around $49 a month. Founding partners help set the final pricing, and raising your hand costs nothing.

Build your plan

Become a founding partner

We're signing a small group of businesses before launch, starting with one Milwaukee neighborhood. Founding partners help shape the plan. This form costs nothing and commits you to nothing.

Ask a question

We reply within one business day.

We only use what you send here to talk with you about Detour Social. We never sell it.